What is PolyContent?
PolyContent is a content discovery and curation platform that produces an interactive and social mobile reading experience on tablets and smartphones for brands, enterprises, non-profits, industry groups, associations, and bloggers.
Our cloud based curation engine automatically discovers and curates dynamic, continuous streams of the most up-to-date, web-based content from relevant blogs, Twitter handles, news feeds and other sources.
PolyContent offers a visually beautiful reading experience with attention to small details. It remembers where you left off; it refreshes content in the background so you are always up to date with your favorite bloggers, twitter handles and other subject matter specialists.
Why should I use PolyContent?
To position you and your organization as the “go-to” place for content and ideas in your field. Even as an established entity in your market, it’s unlikely you have the resources to keep your stakeholders up-to-date, engaged and connected with your message. Our cloud based technology does all the work of finding and delivering engaging stories for your audience so you don’t have to.
When coupled with your own existing content marketing strategy, PolyContent greatly increases value for your stakeholders, readership, fans or employees. It’s a perfect platform to position your brand as a source of valuable information and knowledge to your customer base. Your quest for innovation starts here.
How do I create my own PolyContent Newsreader?
For brands, enterprises, non-profits and industry groups, and bloggers, PolyContent enables you to take the leadership in your market or community through offering content relevant to your stakeholders. It discovers and curates relevant content according to client specified keywords and delivers them in a newsreader/magazine format to readers on their mobile devices.
Can I have my own branded newsreader on iTunes and Google Play?
Yes, PolyContent offers two ways for you to have your own newsreader app: a “stand-alone white label app” or a “hosted newsreader” inside the PolyContent app?
Stand-Alone Branded “White Label” App
With this option, you own a white- labeled version of the entire PolyContent framework, and can become a publisher of multiple “in-app” magazines. There are many marketing benefits in being able to have your own presence on iTunes and Google Play app stores. You get to create app store landing pages, benefit from app store search engine optimization, store optimization, and also have the ability to publish an unlimited number of your own “magazine” experiences.
Hosted Newsreader Section Inside the PolyContent App
With this option, your own branded newsreader lives inside the PolyContent app for your customers to access. With “deferred deep linking” technology that makes the sign up experience seamless, your customers find and launch your branded content directly, immediately and easily every time.
See a feature comparison table between the stand alone vs the hosted newsreader.
How is PolyContent different from typical newsstand "magazine apps"?
Newstand “magazine” apps are usually monthly or weekly “issues”. These are time-consuming and therefore expensive to produce, and, similar to the print version of the same magazine, once the article is read, the number of repeat visits and readership is minimized.
PolyContent’s cloud curation engine is always at work, and constant updating and fresh content encourages repeat visits and increased engagement.
Why not use use Flipboard, Pulse, Feedly or any of the other newsreaders or news aggregator?
Other content and magazine aggregators offer all their content within on single application.
The difference PolyContent offers, in addition to providing a variety of newsreaders in one app, is the huge opportunity for enterprizes, brands, communities and interest groups to design and build their own stand-alone, unique branded digital newsreader with specific content, handpicked for their particular constituents. You get to design your own newsreader in your chosen field, and PolyContent automates your chosen content 24/7. You will be a leader in answering the question, “who do you want your customers to become?” (Michael Schrage.) PolyContent produces your own branded newsreader.
How does the curation engine work?
As a Software as Service (SaaS) distribution model, our cloud-based solution provide automatic delivery of content as specified and configured. Clients input their areas of interest, specialization and subject matter specialists, such as bloggers, twitter handles, keywords, hashtags into the software and our engine does the rest, updating your newsreader 24/7 with the newest content as it comes online.
How do I get started?
To create your own newsreader, PolyContent offers four levels of service:
- free to read a range of custom curated content;
- do-it-yourself or self-service model to curate your own newsreader;
- do-it-yourself with some customization support;
- a full service enterprise solution.
To get started creating your own newsreader, contact us here
How do I share stories to Facebook, Twitter, LinkedIn, Buffer and Pocket?
PolyContent offers a rich set of sharing tools. You access your preferred social media channels once you are signed in by tapping on the icons that appear at the footer of every article. Look for these buttons
Support for iOS Devices:
On ANDROID Devices the following are supported:
How much does PolyContent cost?
We will shortly publish our pricing page, stay tuned…
I would like to suggest a feature, how can I do that?
Please fill out the contact form with your suggestions and we will respond with 48 hours.
Can I view PolyContent on my desktop or laptop?
At the time of launch, PolyContent is a mobile application for tablets and smartphones. A desktop version is on our roadmap for 2015.
Can I get analytics on how my PolyContent newsreader is performing?
Yes, PolyContent has a robust analytics engine that will guide you to best serve your readers with evidence of what stories, news articles, and which bloggers, subject matter experts and videos your readers are connecting and engaging with.
How do I edit or delete content from my PolyContent newsreader?
This is always possible, and depends on the level of service agreement. If you are curating your newsreader independently, you are free to change content as needed. If you have a service agreement with PolyContent we work with you to make your changes.
I can’t find an answer to my question here, how can I contact you?
Please fill out the contact form with your question and we will respond with 48 hours.